Honda Digital Advertising Campaign Case Study | Nano

Nano's Intent targeting accelerates awareness for Honda Jazz Hybrid.

Case Study

Case Study Case Study

51%

VTR generated during the campaign.

1.3M+

Completed views.

63%

VTR peak.

Auto is one of Nano’s strongest areas of expertise: our direct integration with thousands of publishers allows us to have a deep understanding of this audience, and the results we achieved on our partnership with Honda are proof of that.

- Matt Hamill
- Group Sales Director

Goal

Honda chose Nano’s video creative suite to drive awareness around their Jazz Hybrid car.

We also ensured a high quality environment for each of the ads, making sure we delivered a premium performance.

Solution

The KPI was met and the 50% VTR goal was exceeded: Honda’s audience was reached on-the-go ensuring maximum flexibility and wide reach.

We also reported back on their audience’s key interests and made sure the users were targeted when they were most receptive to the ads.

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