1000+ Intent Segments at your disposalOwn your category with our ID-free Intent segments, rooted in intent signals layered with next-gen contextual data, entirely independent from PIIs.

Technology

Why Nano?

Intent Verticals

Intent-based segments using manually vetted ML models for accuracy, used to match campaigns to context.

Intent Behaviours

In-market audiences – target the consumer decision journey, from trigger and exploration through to evaluation and purchase decision.

Intent Holidays, Events and Specialty

Segments related to special events that complement campaign planning schedules.

Intent Personas

ID-Free audience based-segments, using ML models and panel research to verify that audiences match the target.

Advertiser Sector

The most relevant Nano segments for the Top 15 advertiser sectors, combined into one segment for each.

Custom

Advertiser/campaign specific segments created using keywords or Intent Prompts to deliver your brief’s objectives.

If you're a DSP

Increase ID-free traffic on your inventory
If you're an SSP

Get bid requests not tied to personal identifiers
Both

Access our ID-free Intent taxonomy: type "nano" on the search bar and you'll be presented with our entire segment library.

Programmatic
product offering

Our partnership with The Media Grid

Commerce Grid will enable Nano Interactives unique contextual, ID free and data driven solution at scale in premium PMP deals.

Commerce Grid will allow Nano Interactive the opportunity to curate bespoke inventory packages by overlaying their unique data sets on top of premium inventory, and giving access to agency partners via a deal ID access point.

Find out more about Commerce Grid Get in touch

Our partnership with Equativ

Our partnership with Equativ gives access to display and OLV across premium publishers’ content at scale. Campaigns can be activated through your DSP of choice offering new intent-targeting solutions, without profiling or personal data.

Find out more about Equativ Get in touch

Our partnership with PubMatic

Nano’s partnership with PubMatic, a leading independent sell-side platform, enables Advertisers to have an improved method of activating audiences, without the use of IDs, and without compromising on performance.

Pubmatic now enables Nano Interactives unique next-gen contextual, ID free and data driven solution at scale in premium PMP deals.

Clients can activate Nano’s Deal IDs for single, recurring, or customized use and then transact programmatically alongside premium PubMatic inventory in private or open marketplaces.

Find out more about PubMatic Get in touch

Our partnership with Xandr

The Nano LIIFT™ platform brings advertisers the innovation of live identity free targeting at scale.

Nano LIIFT™ has shown itself to deliver great results for advertisers whilst at the same time having true user privacy at the centre of its design. We believe that targeting free of all personal identifiers will be one of the fastest growth sectors in digital marketing. Our partnership with Xandr means that advertisers can have full flexibility in how they can utilise the unique live Nano LIIFT™ dataset to deliver campaign success at the exact moment of user intent.

Get in touch to find out more.

Find out more about Xandr Get in touch