Discover the latest alcohol live-intent trends and insights

Alcohol insights

Side Image Heading

Consumer’s alcohol consumption habits have changed in parallel with lifestyle and economy changes

At Nano Interactive, we have a deep understanding of the evolving alcohol intent opportunity across publisher content, which enables us to identify the emerging trends to take advantage of. 

This research dives deeper into the 3 main trends affecting alcohol consumption habits in the UK:

  • Healthy living: Consumers increasingly prioritising mental and physical health
  • Economic uncertainty: Inflation in alcohol prices has influenced consumption and purchase habits
  • Experimentation: Exploration of new combinations of flavours and beverages

Whether your campaign objective is to grow brand awareness or be more ethical, we have the tips and tactics to ensure you get there. 

Download the latest
alcohol research

Get closer to your audience

Our real-time insights and post-campaign analysis ensure you have a clearer picture of who your audience is, their key interests, and when and how to target them in future.

Downloaded Item Image

To activate the download function, please enter your details. Then you'll be able to download your insights simply by clicking on "Click to download".

For a live demo or to find out more about our services

Get in touch