At Nano we have a deep understanding of consumer habits across the upcoming Winter Sales season which enables us to identify the emerging intent trends surrounding Black Friday & Cyber Monday.
We unveil insights such as;
- 50% believe Black Friday deals have improved over time
- 55% cite exclusivity as a key purchase driver
Want to understand more on how shoppers approach spending, how they perceive the value of seasonal sales, and how their media habits shape engagement? Check out our insights on the link below.
