PartnersGlobal partnerships that bring value for our clients through increased scale, performance and services - all without the use of personal identifiers.

Technology

Why Nano?

Extended reach

We extend the reach of all your campaigns to include the 80% of the web that is not ‘identified’.

Customised targeting

Using our unparalleled experience, Nano has developed a unique targeting model that is now being made accessible to clients buying their own media via DSPs.

Every single impression can now be assessed to help advertisers made prudent, privacy-first media targeting decisions in real-time, tailored to their unique campaign goals.

No personal identifiers

Our solutions completely remove the reliance on identity, enabling enhanced privacy for users and simpler campaign execution across all channels and partners.

Intent and meaning

Our LIIFT ™ technology is the only privacy-first solution on the market that uses live data and deep on-page analysis to determine the underlying meaning, sentiment and brand safety.

All this is done in real-time and can be implemented pre-bid.

Managed Service

Nano does all the campaign management for you from optimisation through to campaign reporting.
Deal ID

Our Deal ID offering enables clients to buy our bespoke curated audiences through their DSP of choice.

Programmatic
product offering

Our partnership with The Media Grid

Commerce Grid will enable Nano Interactives unique contextual, ID free and data driven solution at scale in premium PMP deals.

Commerce Grid will allow Nano Interactive the opportunity to curate bespoke inventory packages by overlaying their unique data sets on top of premium inventory, and giving access to agency partners via a deal ID access point.

Find out more about Commerce Grid Get in touch

Our partnership with Equativ

Our partnership with Equativ gives access to display and OLV across premium publishers’ content at scale. Campaigns can be activated through your DSP of choice offering new intent-targeting solutions, without profiling or personal data.

Find out more about Equativ Get in touch

Our partnership with PubMatic

Nano’s partnership with PubMatic, a leading independent sell-side platform, enables Advertisers to have an improved method of activating audiences, without the use of IDs, and without compromising on performance.

Pubmatic now enables Nano Interactives unique next-gen contextual, ID free and data driven solution at scale in premium PMP deals.

Clients can activate Nano’s Deal IDs for single, recurring, or customized use and then transact programmatically alongside premium PubMatic inventory in private or open marketplaces.

Find out more about PubMatic Get in touch

Our partnership with Xandr

The Nano LIIFT™ platform brings advertisers the innovation of live identity free targeting at scale.

Nano LIIFT™ has shown itself to deliver great results for advertisers whilst at the same time having true user privacy at the centre of its design. We believe that targeting free of all personal identifiers will be one of the fastest growth sectors in digital marketing. Our partnership with Xandr means that advertisers can have full flexibility in how they can utilise the unique live Nano LIIFT™ dataset to deliver campaign success at the exact moment of user intent.

Get in touch to find out more.

Find out more about Xandr Get in touch

Direct
integration